This Ain’t Your Grandma’s Loyalty Program: The Five Keys To Individualized Loyalty

Last week, I started a discussion about how customer loyalty is evolving. Today, I’d like to explore how too often, the recognition a customer enjoys as a loyalty member is disconnected from his/he…


Are you able to deliver individualized loyalty? Increased #loyalty – revenues and #CSAT – #custserv #custexp #cctr

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