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Marketers’ understanding of customer journey ‘no better than four years ago’ | News | Research

Marketers have made ‘little-to-no progress’ in joining the dots across their customers’ journeys since 2011, according to new research.

Source: www.research-live.com

Have we made progress in understanding the Customer Journey in the past 4 years? Research study says no! #custserv #custexp #callcenter

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