How Yatango is giving power back to the customer

ersonalization and empowerment With marketing trends being dominated by big data and automation, marketers still struggle with grabbing the customer’s attention – and keeping it. In a choice-rich digital space, Yatango decided to use hyperpersonalisation, empowerment and transparency to give the control back to their customers.

Source: www.cmo.com.au

Personalization and Empowerment keys to a Superior Customer Experience – #custserv #custexp #callcenter