37% of Large Retailers to Deploy Beacons This Year

Many large and small retailers plan to deploy beacons this year but those in the middle, not so much. Comprehensive research around beacon deployment has been somewhat scarce in the market to date. We
know beacon deployment at retail last year was hardly a blockbuster, although there were countless experiments and trials going on, some relatively large in scope. The same is still true today,
despite a few large-scale deployment announcements.

Source: www.mediapost.com

Get ready for a Minority Report world with more than a third of large retailers deploying beacons this year! #retail #custserv #custexp #callcenter