Colin Taylor
John Cockerill
The Taylor Reach Group, Inc on LinkedIn

Floral distributor executive wins Snapshotz Call Centre Audit Draw

Floral distributor executive wins Snapshotz call centre audit draw

The winner of a draw held in Toronto for free usage of the Snapshotz call centre audit tool is Amas Tenumah, Vice-President, Operations for Teleflora, a floral distribution network. Tenrmah receives a single-user license for Snapshotz that will be applied in the Teleflora Oklahoma City [...]

How Easy is Your Call Center to Deal With?

“Simplify, simplify”, said David Thoreau and that is good advice for today’s call center and contact center operator. In our call center consulting practice we have seen many organizations that added too much complexity into the process that created barriers and obstacles for customers to overcome. [...]

The US Contact Center Decision-Makers’ Guide, 2011 Now Available

“The US Contact Center Decision-Makers’ Guide, 2011″, the major annual report studying the performance, operations, technology and HR aspects of US contact center operations, is now available for download, free of charge. A detailed structured questionnaire was asked to hundreds of contact center managers and directors, and the result is the 4th edition of the [...]

The Help or Helpless Desk?

A new study, “Help Desk Efficiency Report 2010,” from 1E, a software/services company found a remarkable number dysfunctions in the Help Desk of the 1,000 plus IT professionals who participated in the study. These challenges include: * 44% of users feel that ordering software from their Help Desk is inefficient and time consuming, * 2/3 [...]

The Customer Experience and the Call Center, Part 3

In our call center consulting practice we often assist call centers understand and rationaize their Customer Experience strategy. This includes aligning the call center operational model with the desired Customer Experience.

In this third article in our Customer Experience (click to view Part 1 and Part 2 )and the Call Center series we examine how [...]

The Customer Experience and the Call Center Part 2

By: Colin Taylor This is the second in a series of posts focusing on delivering the Customer Experience in call centers. The first installment is located here Before starting to architect the Customer Experience, let’s start by defining it The key elements of any Customer Experience related to the contact center has to include: 1. [...]

The Customer Experience and the Call Center Part 1

Like culture, all companies deliver a Customer Experience. Also like culture, it isn’t always what the company intended. It is often a poor customer experience.

Does your company deliver the promised customer experience? Do you have a document outlining what the Customer Experience is supposed to be?, No, Thats not surprising, few companies do. [...]

What is the role of contact centers in customer satisfaction?

We recently were asked this question by Call Center Life, a magazine serving the Turkish call center industry and wanted to share this content here

Question – What is the role of contact centers in customer satisfaction? Colin Taylor – Contact and call centers are the primary conduit through which companies and increasingly everyone else [...]

Customer Reach November 2009

In the November 2009 issue:

Beware my Son the Consultant– Is everyone a Consultant? – By Colin Taylor Tribal Engagement: Redefining Customer Engagement – By Joe Tawfik Inside TRG – TRG adds ContactCenterWorld.com news feed to website Case Study – In this regular column we review the successes that TRG is part of – Assisted a Major [...]

The Challenges in Employing Research Reports to Make Purchase Decisions

The following is a discussion paper published by TRG December 18, 2007

There are a number of sources where call and contact center operators can gain insight into the offerings of contact center telephony vendors. The majority of these are provided or sponsored by the vendors and as such are suspect to greater or lesser [...]